Who Is Pat Mackaronis (The Man Behind The Mask)?
Pat Mackaronis has never been one to shy away from a challenge. A strategic and intelligent entrepreneur, Pat lives life one step ahead of the curve, always. Pat started his business prospects at a very young age. Driveway-placed homemade lemonade and cookies stands in the suburbs of New Jersey. Red wagons full of trinkets, rolling door to door to raise money to scale up. A 3:00 in the morning newspaper route on a new bike, courtesy of profits from other ventures. Pat Mackaronis has always been a true hustler.
No matter what the project, Pat Mackaronis is not afraid to dream and implement on a scale larger and sooner than most. No stranger to the adversity and turbulence of an entrepreneurial mindset, Pat has never found issues with facing down larger and larger challenges. Whether it be starting a marketing company out of a dorm room while still studying full-time, to partnering in ownership of restaurants and nightclubs a few short years later, Pat has no fear when it comes to business.
For the past several years, Pat Mackaronis has been working hard on his most ambitious business endeavor yet… the permanent change of the global social media sphere. While heavy-hitting competition such as Facebook was buying out their smaller competitors, Pat has his best foot forward and was developing an action plan for his own little corner of the social networking world. While Google Plus and Ello and Vine were failing in their own respects, Pat was hard at work developing investment strategies, and pitching opportunities to venture capitalists. Pat has been breathing new life into a dying marketplace.
Soon, the seeds of Pat’s tireless labor will be sown in the form of an app launch for his startup, Brabble. Brabble has secured several million dollars in investments from dozens of equity firms, angel investments, and venture capitalists. The app is closing in on the dawn of a public launch in November. A co-founder and avid investor in Brabble, Pat has been the most core team member of the company since its inception in January 2013. While several team members have come and gone, Pat has acted as a lifeblood of the company, adapting himself to several different roles throughout the launching process, including CMO, chief executive officer, and most recently director of business development.
How Brabble Is Set To Change The Social Media Game
Brabble allows users to message and comment back to posts (called “Brabble back”), utilizing 45-second video snippets, photos, audio and text. Users can also share information to Facebook and Twitter, record audio directly using mobile devices, and record video directly using front or back cell phone cameras. Also featured in Brabble are the My Feed and Explore pages, which display followed users, popular users, and new posts.
Users have the ability to drive revenue and monetize their followings by posting Star Tags, Brabble’s patent pending revenue model. Star Tags is currently patent pending in 5 countries, designed by Pat himself.
But what really sets Brabble apart from the larger social media titans is its revenue model. Unlike many social apps, Brabble embeds native revenue generating technology, increasing investor ROI. This revenue model centers around these Star Tags, which work like affiliate links. These tags allow development teams to post programmable links into Brabble updates that are shared to Facebook and Twitter. When links are clicked, it directs traffic to e-commerce pages. After a sale is made, Brabble collects a small percentage of revenue share affiliate income from the advertiser, which is distributed to investors.